Tatler csp

Introduction - Tatler Media Pack

1) Look at the Tatler Media Pack. Go to page 2: How does the editor introduce the magazine?

2) Now go to page 4 of the Media Pack. Focus on the print magazine (NOT tatler.com - the website). List the key demographic details: age, gender %, ABC1 % (social class), HHI (Household Income), % of those living in London and the South East. What do these demographic details suggest about the average Tatler reader?

3) Look at page 6. What do Tatler readers think about fashion? How much do they spend?

4) Go to page 10. What are the special editions of Tatler that run throughout the year? What does this suggest about the Tatler audience? What about the pyschographic audience group that best fits Tatler?

Media Language

1) What different examples of typography can you find on the cover of Tatler? What are the connotations of the serif and sans serif fonts?

On the cover of Tatler, there are several examples of typography. The masthead is usually in a serif font, which looks elegant and traditional. The main headline is large and bold to grab attention, while secondary cover lines are often in sans serif fonts, making them clear and modern. Different font sizes and capital letters create a clear hierarchy.

Serif fonts suggest tradition, sophistication, wealth, and authority.
Sans serif fonts suggest modernity, simplicity, and freshness.

Together, they show that Tatler is both traditional and contemporary.

2) How do the cover lines appeal to the Tatler target audience?

The cover lines on Tatler appeal to the target audience by focusing on wealth, luxury, and high society, which attract affluent and aspirational readers. They also reference aristocracy and exclusive events, making readers feel part of an elite, privileged world.

3) What are the connotations of the Tatler colour scheme on this particular front cover?

The colour scheme on this cover of Tatler connotes luxury, elegance, and wealth. Rich or bold colours (such as deep reds, blacks, golds, or bright pinks) suggest glamour and high status, while lighter or pastel tones can suggest femininity and sophistication. Overall, the colours reinforce the magazine’s association with exclusivity and upper-class lifestyle.

4) How is the central image designed to create interest in the magazine? Find three reasons for your answer. (E.g. the model, the mise-en-scene such as props, costume and make-up, body position, facial expression etc.)

The central image on Tatler creates interest by using a glamorous or well-known model to attract attention. The luxury costume and make-up suggest wealth and high status, while the confident pose and direct eye contact make the cover bold and engaging.

Representations

1) What celebrities or famous people are mentioned on the cover? Why do you think Tatler put them on the cover?

They use emma waymouth to show elegance and attraction to appeal to media.

2) What do the cover lines suggest about the lifestyle of rich people in the UK?

The cover style suggests that rich people in the uk live a more more luxurious and exaggerated life compared to people of lower classes.

3) Looking at the image and cover lines together, what different groups of people are represented on the cover and how are they represented? (E.g. men/women/rich people/race & ethnicity etc.)

We see middle age/ young age white people who are upper class within the scale.

4) Are there any stereotypes being reinforced or subverted? How? Why?

We see the steryotype of rich elegant people and white people being seen as more posh.

On the cover of Tatler, stereotypes are often reinforced rather than challenged. For example, it may reinforce stereotypes of the upper class as wealthy, glamorous, and elegant through luxury clothing, polished appearance, and confident poses. It can also reinforce traditional ideas of femininity, such as beauty and sophistication being highly valued.

Social and cultural contexts

1) What types of people are NOT featured in Tatler? (Watch the clip above again if you need help with this - the clue is in the title 'Posh People')

We do not see a lot of ethnic minoities or people classed as lower class on the magazine.

2) Tatler runs special issues on holidays, spa breaks, cosmetic surgery, watches and jewellery and private schools. What does this suggest about the magazine's representation of life in Britain?

It suggests they believe Britain believe has a high love for cosmetics and to live in Britiain you are living a stable luxurious life.

3) What audience groups might be offended or insulted by the front cover of Tatler?

Minorities would be offended or people of lower social classes

4) Find three other front covers for Tatler from different months. What issues, subjects or people are regularly featured in Tatler?